January 2021 - present
Castle Howard sought to develop a digital marketing strategy as part of an ambitious review, funded by the CRF Fund, their digital operation. Other elements of the project included the development of a Customer Relationship Management (CRM) platform, membership, ticketing and eCommerce portals, website audit, analytics as well as a review of roles and digital literacy across the business.
To support their ambition, we provided a clear, concise and fully integrated digital marketing strategy and in sync with the development of the strategy, the web, membership and marketing view was captured and fed into the specification and development of CRM and related platforms (ticketing, membership and eCommerce portals).
More selected projects
HD Consulting works with arts, culture and heritage clients in the UK to provide help with strategic, audience and organisational development.
Helen Dunnett is an experienced CRM, marketing and ticketing professional who has worked with a wide range of arts, culture and heritage organisations for over 20 years. Winner of the 2020 Midlands Enterprise Award: Most Outstanding Small Business Entrepreneur