Undertook a 1/2 day scoping session to:
- introduce them to CRM and the possibilities of a CRM system
- challenge the beliefs and understanding of CRM systems and how they might be used by Musicport
- provide some potential solutions to improving the collection, storage and use of data, ticketing, CRM and data analysis/reporting in order to build better relationships with audiences and contacts
Provided a short feedback report outlining the details and outcomes of the scoping/consultation session with recommendations for next steps as well as some options and indicative costs for the purchase of a CRM system; more fully utilising the CRM system at Whitby Pavilion and better managing data that is currently held by Musicport.