Shakespeare’s Globe – The Journey Towards a CRM Strategy

July 14, 2021 - Comments Off on Shakespeare’s Globe – The Journey Towards a CRM Strategy

This article has been written with the intention of providing some pointers to powering up CRM within your organisation. It is projected through the lens of hindsight; all the points are ones that we have discovered during the journey and didn’t, could not, have known in advance. You may not need to undertake this on the same scale as the Globe or with all the same elements, but it hopefully provides you with a framework that you can use to inform your own projects and to make a business case for change within your organisation. Read more

How Much will a CRM / Ticketing System Cost?

May 20, 2019 - Comments Off on How Much will a CRM / Ticketing System Cost?

The answer isn’t straightforward. It all depends on fitness-for-purpose, on volume and value of sales, and just what you will have to pay for, and whether you can manage a capital or revenue purchase. Read more